Our 1st Choice Sensitive Skin & Coat formula for puppies of all breeds contains highly digestible animal proteins that help build a strong and healthy coat at this critical stage of life.
  • Daily feeding guidelines
    Kg Lb Grams Cups
    3 - 13 weeks
    1.5 - 5.5 3 - 12 120 – 250 1 – 2
    5.5 - 9.5 12 - 20 250 – 390 2 – 3 1/4
    9.5 - 15.5 20 - 35 390 – 565 3 1/4 – 4 3/4
    15.5 - 22.5 35 - 50 565 – 745 4 3/4 – 6 1/4
    14 - 26 weeks
    1.5 - 5.5 3 - 12 90 - 235 3/4 – 2
    5.5 - 9.5 12 - 20 235 - 350 2 – 3
    9.5 - 15.5 20 - 35 350 - 510 3 – 4 1/4
    15.5 - 22.5 35 - 50 510 - 660 4 1/4 – 5 1/2
    22.5 - 33.5 50 - 75 660 - 905 5 1/2 – 7 1/2
    33.5 - 45.5 75 - 100 905 - 1140 7 1/2 – 9 1/2
    27 - 39 weeks
    1.5 - 5.5 3 - 12 65 – 180 1/2 – 1 1/2
    5.5 - 9.5 12 - 20 180 – 275 1 1/2 – 2 1/3
    9.5 - 15.5 20 - 35 275 – 395 2 1/3 – 3 1/3
    15.5 - 22.5 35 - 50 395 – 520 3 1/3 – 4 1/3
    22.5 - 33.5 50 - 75 520 – 715 4 1/3 – 6
    33.5 - 45.5 75 - 100 715 – 885 6 – 7 1/2
    45.5 + 100 + 885 + 50 g / 5 kg 7 1/2 + 1/2 t. / 10 lb
    40 - 52 weeks
    1.5 - 5.5 3 - 12 55 – 145 1/2 – 1 1/4
    5.5 - 9.5 12 - 20 145 – 215 1 1/4 – 1 3/4
    9.5 - 15.5 20 - 35 215 – 300 1 3/4 – 2 1/2
    15.5 - 22.5 35 - 50 300 – 415 2 1/2 – 3 1/2
    22.5 - 33.5 50 - 75 415 – 550 3 1/2 – 4 1/2
    33.5 - 45.5 75 - 100 550 – 695 4 1/2 – 5 3/4
    45.5 + 100 + 695 + 50 g / 5 kg 5 3/4 + 1/2 t. / 10 lb
  • Composition

    Lamb meal (18%), herring meal (15%), brown rice (15%), dried potatoes, pearled barley, oat groats, chicken fat, dried beet pulp, dried tomato pomace, lecithin, whole flaxseed (a source of omega-3 fatty acids), chicken liver hydrolysate, herring oil (a source of DHA), yeast extract (a source of mannan-oligosaccharides), chicory extract (a source of fructo-oligosaccharides, a natural prebiotic), shrimp and crab shells (a source of glucosamine), New Zealand green mussels (a source of glycosaminoglycan GAG), sea cucumber (a source of chondroitin), yucca schidigera extract, dried algae, dried green tea extract, dried spearmint, dried parsley, ginger extract.

  • Additives (per KG)

    Nutritional additives: E672 (vitamin A) 23,000 IU/kg, E671 (vitamin D3) 2,000 IU/kg, vitamin E 140 IU/kg, E300 ascorbic acid (vitamin C) 170 mg/kg, E1 (iron) 180 mg/kg, E2 (iodine) 3 mg/kg, E3 (cobalt) 2 mg/kg, E4 (copper) 6 mg/kg, E5 (manganese) 30 mg/kg, E6 (zinc) 220 mg/kg, E8 (selenium) 0.2 mg/kg, taurine 500 mg/kg; Sensory additive: L-cystine 100 mg/kg.

  • Analytical constituents

    Protein 24%, fat content 14%, crude fiber: 3.8%, inorganic matter 11%, calcium 2%, phosphorus 1.5%, omega-3 0.5%, omega-6 2.25%, omega-9 0.2%, DHA 50 mg/kg.